Services
At Serene Irene, we create intentional designs that embody beauty and tranquility across brands, products, and spaces.
Whether you're seeking branding, print design, or custom patterns, our services are crafted to bring a refined visual experience into your world.
Brand Identity & Design
Elevated branding with a thoughtful, detail-driven approach.
We design visual identities that reflect your brand’s essence, ensuring that every element, from color palettes to typography, evokes a sense of clarity and purpose.
Services include:
Brand identity design
Brand marks & icon systems
Packaging design
Print & collateral design
Digital marketing materials
We offer a selection of Brand Design Suites for clients seeking a complete and cohesive identity, with projects starting at $4,000.
Brand Design Suites
Curated packages for a cohesive and complete brand identity.
We partner with lifestyle, home, and wellness brands to create visual identities that feel refined, grounded, and timeless.
Every project is guided by a thoughtful and collaborative process, allowing space for creativity while maintaining clarity and direction.
You will receive:
2–3 initial design concepts
3 rounds of refinements
A curated, detail-oriented experience from start to finish
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Designed for emerging brands or those ready to establish a cohesive and intentional foundation.
Starting at $4,000
Most Essence projects fall between $4,000 – $5,000.Primary Logo
Secondary Logo
Color Palette
Brand Fonts
Brand Guidelines (PDF)
Mood Board Direction
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For brands ready to move beyond the basics, The Signature Suite builds a complete visual language—allowing your brand to show up consistently and beautifully across every touchpoint.
Starting at $5,500
Most Signature projects fall between $5,500 – $6,500Includes everything in The Essence Suite, plus:
Custom Brand Marks / Icons
Seamless Brand Pattern Design
1 Printed Collateral Piece (Business Card or Rack Card)
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A thoughtfully curated extension of your brand, bringing your identity to life through tangible, elevated touchpoints.
Starting at $8,000
Most full brand projects fall between $8,000 – $10,000.Includes everything in The Signature Suite, plus you’ll select any 3 pieces of collateral tailored to your brand’s unique needs. Examples include:
Stationery Set: Business Cards, Letterhead, Notecards
Brand Brochure: One-Page Flyer, Multi-Panel Brochure
Client Welcome Suite: Welcome Card, Thank You Card, Insert Card
Signature Guide: Pricing Guide, Service Menu, Brand Overview Page
Additional pieces may be added to your suite to further expand your brand experience.
$350 – $600 per piece
Surface Pattern Design
Bringing artistry and harmony to textiles, home decor, and lifestyle products.
Inspired by nature, organic forms, and timeless aesthetics, our surface pattern designs are crafted to create a sense of balance and beauty. We develop bespoke and licensing-ready patterns that seamlessly integrate into products, making everyday spaces feel serene and inviting.
Designs for:
Home textiles (pillows, bedding, wallpaper)
Home decor
Apparel & accessories
Stationery & paper goods
Lifestyle products
Each pattern is thoughtfully created to enhance both functionality and emotional connection, ensuring that your products resonate with your customers.
Art Licensing & Collaborations
Partnering with brands to create meaningful, mindful designs.
We love working with brands, retailers, and fellow creatives to bring unique artwork to life. Whether you're looking to license existing designs or develop a custom collection, we’re passionate about creating artwork that aligns with your brand’s vision.
Opportunities include:
Art licensing for home decor, stationery, and lifestyle brands
Exclusive commissioned artwork & patterns
Creative partnerships & design collaborations
Brand-aligned artwork for product collections
If you’re interested in collaborating, let’s create something beautiful together.
Where to next?
View our work
Now that you have an idea of the services we offer, take a peek at our work—defined by soft hues, serene tones, and nature-inspired patterns and motifs.
Let’s work together
Whether you're looking for a brand refresh, custom patterns, or a creative partnership, we’d love to hear about your vision. Let’s design something that feels as good as it looks.